“The Zimbabwean” hits home with worthless wallpaper

An outdoor campaign for The Zimbabwean, a free newspaper for the Zimbabwean diaspora, makes a devastating (and need we say remarkably cost-effective) critique on the economic destruction Mugabe has wrought on Zimbabwe.

This is a fantastic, fresh-thinking ad. In these cash-strapped times it’s easy to forget that sometimes the communications with the most impact are the cheapest to produce.

The ad was featured on Creativity Online, a journal for creative branding communications.

To see more pictures, visit The Zimbabwean‘s Flickr photostream.

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